Alfalfa Studio’s portfolio
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Design Poster |
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Client: Target / Scholastic / AIGA
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Submitted: March 03, 2008
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Updated: November 04, 2008
Discipline: Graphic Design | Tags: design education, scholastic, target | http://www.alfalfastudio.com |
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To help educators introduce design in the K–8 curriculum, Scholastic partnered with AIGA and Target to launch the Art/Design Masterpiece Poster Project. The project invited designers to “respond” to an art piece by creating a poster that celebrates its themes or formal elements. Esquer was assigned Picasso’s painted terracotta piece Vase-Bird, and inspired by its dual nature, he created a poster featuring the word “design” printed in letterforms that are composed like Picasso’s piece: half animal, half object.
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