Scottish Marketing Communications Action Group 

Website for the Scottish Marketing Communications Action Group. The Scottish Marketing Communications Action Group (smcaction) is a new industry-wide action group formed as a direct outcome of a cross-industry study into perceptions of the advertising and marketing industry in Scotland and its economic potential. Because the client is made up of executives from all the leading design agencies in the country it was important that the website looked professional, with gravitas, and without being too design-led and colourful.

The website has been hugely successful so far with a large subscription of users.