Jeff Fisher LogoMotives 

Being my own worst client, creating my own logo was a ten-year process.
The identity is featured in Letterhead and Logo Design 5, American
Corporate Identity/14, New Logo & Trademark Design (Japan), the1998
PRINT Regional Design Annual, The New Big Book of Logos, PRINT’s Best
Logos & Symbols 6, Logo Design for Small Business 2, The Big Book
of Business Cards, Logos from North to South America (Spain), New Logo
& Trademark Collection (Japan), American Graphic Design &
Advertising 25, Logolicious and The Savvy Designer’s Guide to Success.