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Kelly Jeck’s portfolio


Florida State Parks 2 Franklin, Hart and Reid Identity and Branding Tracts Cacao Chocolatier
 
 

Florida State Parks 2 

Client: Florida State Parks | Submitted: July 04, 2008 | Updated: November 19, 2008
Discipline: Advertising

Florida is known for it’s popular tourist destinations, but what about it’s
heritage. In this redesign, I created a simple logo and identity that will make
visitors who can’t see the peninsula, want to visit it that much more. The
Style Guide was intended for desk use, and the unique tabbed design makes
it very accessible. The guide comes with great desk items like a stapler, pens
and a notepad.



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