In the 2011 line-up of Forever Stamps to be released by the USPS, the ones most likely to have a wide, mass appeal will be those featuring Disney Pixar animated film characters. In terms of happiness level, I like the stamp for Up the best. However, WALL-E seems to be a symbolic pairing with the word “Forever.” The Pixar 20 stamp commemorative pane, titled “Send a Hello,” includes only five different designs, which leaves out plenty of beloved characters and arguably feature films that shouldn’t have been overlooked.
Lightning McQueen and Mater from Cars(c. 2006 / 2011)
Buzz Lightyear and two green, three-eyed aliens from Toy Story(c. 1995 / 1999 / 2010)
“The Send a Hello stamps, which go on sale Aug. 19, are a natural outgrowth of the Art of Disney stamp series issued between 2004 and 2008. Originally intended as a series of three annual issuances depicting friendship, celebration, and romance, the Art of Disney stamps proved so popular that the Postal Service expanded the series to include issuances in 2007 and 2008 to celebrate imagination and magic...” —USPS
I’m disappointed to see no representation from Monsters, Inc, Finding Nemo, or The Incredibles, but personally don’t mind the omission of A Bug’s Life. There will always be a difference of opinion for which Pixar film is the best, and I’m torn with no decisive favorite.
Was the fear of further decline for snail mail in future years the impetus for the USPS to greatly increase their Forever Stamp program? It is great to have far more options than the always in supply Liberty Bell stamp. A press release about the 2011 Stamp Program reads: “Since the first Forever Stamp, featuring the Liberty Bell, was issued in April 2007, 28 billion Forever Stamps have been sold, resulting in $12.1 billion in total revenue. Now that the Postal Service offers coils, booklets and Holiday Forever Stamps, almost 85 percent of its stamp program is Forever.”